We make custom color soft plastic lures for all fishing conditions freshwater and saltwater
Why fish with us
We’re a group of everyday anglers who believe great days on the water should be simple and stress-free.
Southern Oklahoma Baits delivers proven, fish-catching performance you can trust—our baits are crafted from high-quality materials, tested on local waters, and tuned for lifelike action that attracts more strikes. We design each color, with input from seasoned anglers to match regional forage and conditions, so you spend less time guessing and more time hauling fish. Built for durability, our baits hold up through repeated casts and hard-fighting catches, offering consistent results trip after trip. Whether you’re targeting bass, walleye, Redfish, Flounder. or speckled trout our lineup gives you dependable confidence on the water and a competitive edge when it matters most.
Featured Gear
Catch more fish effortlessly with these great action Paddle Tail Fishing Lures, designed to entice even the most elusive catches.
Crafted for optimal performance in both freshwater and saltwater environments.
Vibrant yellow tail enhances visibility to attract more fish.
Made from durable materials to withstand multiple fishing trips.
Experience the thrill of more successful catches and elevate every fishing adventure with these potent lures in your box.
4" Custom Color Hand-Poured Swimbaits
Our 4" hand-poured swimbaits are crafted for anglers who demand lifelike action, durability, and complete color customization. Each bait is poured by hand in small batches using a premium, flexible soft-plastic formula that holds up to repeated casts, strikes, while retaining a natural, fish-attracting motion.
Key features:
Size: 4 inches — ideal for targeting bass, smallmouth, and saltwater predatory species
Hand-poured construction: Each swimbait is poured and finished by hand for consistent balanced swim action, and attention to detail in tail tapering and body profile.
Custom colors: Choose from our standard palette or provide your own color specifications. We match patterns, glitters, and multi-tone finishes so your baits match local forage or personal preferences.
Realistic action: Tail design produces a subtle roll and steady, natural swimming gait at a range of retrieve speeds — works well on standard jig heads, weighted worm hooks, and weedless setups.
Hooking versatility has a belly hook slot Designed to rig on standard swimbait hooks, weedless worm hooks
Put a 4" Southern Oklahoma Baits custom hand-poured swimbait on your next rig and fish a presentation made to catch.
Package of 5 baits
Shrimp lures are one of the most versatile and effective options for saltwater anglers because they closely mimic a primary food source, appeal to a wide range of species, work in many conditions, and are easy to fish. Here’s why they’re a top choice for targeting nearly all saltwater species:
Natural prey profile: Shrimp are a fundamental part of coastal and inshore food webs. Many saltwater predators—flounder, redfish, trout, snapper, snook, tarpon, sea trout, sheepshead, pompano, grouper, and many more—feed on shrimp regularly.
Versatile presentation: Shrimp lures can be fished a variety of ways—under a popping cork, on a jig head bounced along the bottom.
Proven track record: Shrimp patterns and imitations have been used successfully by anglers for decades. They form the backbone of many popular rigs—shrimp under cork, shrimp jigs, and shrimp fly patterns—and consistently produce fish across regions.
In short, a shrimp lure is a reliable, adaptable choice because it imitates a universal food item, can be presented many ways, and appeals to nearly every saltwater predator. For inshore, nearshore, and many offshore situations, shrimp lures remain an essential, go-to option.
Package of 6 shrimp baits.
3 1/2" Curly Tail Swimbait
A compact, high-action soft plastic built for big bites. This 3 1/2" curly tail swimbait features a durable body and a fluttering tail that creates strong vibration and lifelike movement on the retrieve. Perfect for finesse presentations, drop-shot rigs, or paired with a light jig head, it excels on pressured bass, crappie, and perch. Available in natural and high-contrast colors to match forage and trigger reaction strikes. Durable formula resists tearing, so you get more casts per bait.
Package of 9 baits
The curly tail grub is one of the most versatile and effective soft-plastic lures in freshwater and inshore saltwater fishing. It’s simple shape and exaggerated tail action trigger strikes from a wide variety of species. Here’s why it works so well across multiple fish types.
Species and situations where grubs excel
Largemouth and smallmouth bass: Bass hit grubs when they’re feeding on shad, crawfish, or small bait. Use larger 3–5 inch grubs on heavier jig heads around structure.
Redfish, speckled trout, and flounder (inshore saltwater): Curly tail grubs imitate shrimp and small baitfish when worked over flats, grass beds, or nearshore structure.
Why anglers keep a grub box on the boat
Curly tail grubs are inexpensive, durable, and adaptable. They cover a huge range of species, water types, depths, and fishing styles. For anglers who want a single soft plastic that will catch c, bass, walleye, and even inshore species without constant retooling, the curly tail grub is a top choice.
Bottom line: The curly tail grub’s exaggerated tail action, easy adaptability to rigs and retrieves, and broad prey-mimicking profile make it an effective, go-to lure for multiple species in a variety of conditions. Keep a few sizes and colors on hand and you’ll be ready for most fishing situations
Package of 6 grub baits.
Slim, 4" profile built for finesse and flash. This swimbait/jerk bait blends a natural rolling action on the retrieve with tight twitch-and-suspend responses when worked—perfect for targeting pressured bass and suspending predators. Realistic texture, and a slender silhouette that cuts through cover with minimal resistance. Rigged for single hooks and standard jig heads it excels in clear water, around docks, grass edges, and rock transitions. Versatile, subtle, and deadly on cautious fish.
Package of 10 baits.
Get in Touch
Whether you have a question about an order or a special color request feel free to reach out—we’re here to help.
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